LCD TV Revenue to Fall YoY for First Time Ever
Worldwide LCD TV revenues are expected to fall year-on-year for the first time since LCD TV was launched in 2000, according to a dramatically revised TV market forecast for 2009 by DisplaySearch,...
View ArticleRIM Must Fix Glitches, Boost Satisfaction To Hold Off iPhone
While Research In Motion (RIM) and Apple continue to dominate the consumer smartphone market, market-share leader RIM must improve customer satisfaction and fix glitches with its new BlackBerry Storm...
View ArticleOnline Fitness, Video Game Spending Outperforms Brick-And-Mortar
Online spending in several key categories, including Sports & Fitness and Video Games, increased and outperformed offline spending during the 2008 holiday season, while overall online and offline...
View ArticleOne Quarter of Americans Currently Dieting
Nearly one-fourth (23.6%) of Americans say they are “currently dieting,” and people who are trying to lose weight are more likely to be White women who live in the Northeast region of the US,...
View ArticleSocNets Grow 93% Since 2006; Poised to Play Role in Recession
With 40 million active users in the US, social networking has grown 93% since 2006 and is poised to play a vital role in the current economic downturn, according to a trend report from Netpop Research...
View ArticleLL Bean Again Number One for Customer Service
In providing great customer service, LL Bean has once again been hailed as the No. 1 in retail, according to the fourth annual NRF Foundation/American Express Customers’ Choice survey, conducted by...
View ArticleTop US Cities for Caffeine Consumption
The most caffeinated city in the US is Tampa, Fla., followed by Seattle, Chicago, New York and Los Angeles, while the least caffeinated cities are Riverside/San Bernardino, Calif., Atlanta, San Diego,...
View ArticleMelding Media Spawns Fragmented Communications Landscape
As Americans buy products, seek information, plan their social lives, and make personal and business decisions, the lines between media channels in the 21st century are becoming increasingly blurred,...
View ArticleTop 10 Food Trends for 2009 Showcase Local, Online, Green
A return to home cooking, growing use of online and mobile food applications, a local focus, diverse flavors and a trend toward “green” cooking and eating are among the Food Channel’s Top 10 Trends for...
View ArticleTop 10 Automotive-Classifieds Websites – December 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Marketing-Related Business Websites – December 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleMagazine Ad Revenue Falls 7.8% in 2008
Total magazine rate-card-reported advertising revenue for full-year 2008 closed at $23,652,018,533, a 7.8% decline vs. 2007, while 220,813 advertising pages were generated throughout the year, a drop...
View ArticleClients Lukewarm on Agency Performance but Still Won’t Switch
Only 41% of marketing executives rate their current happiness with their ad agency an 8+, on a 1-10 scale, but 62% say they still would likely use their agency again (with 62% rating an 8+ on the 1-10...
View ArticleWomen Outpace Men as Media Multi-Taskers
Women between the ages of 15 and 48 in the US watch TV and use an internet-connected computer simultaneiously for an average of 17.5 minutes per day, compared with only 15.7 minutes of same-time TV and...
View ArticleSix in 10 Consumers Still Use Newspaper Ads
US consumers say they rely on newspaper advertisements more than ads in any other medium when they are planning, shopping and making purchase decisions, according to early results from a study...
View ArticleTop 10 Entertainment Online Advertisers by Image-Based Impressions – July 2009
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleTop 10 Auto Manufacturer Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Real Estate Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 IT/Internet-based Business/Finance Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
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